The Reality of the Live Streaming World
The reality of the live streaming world is that it is competitive. Anybody can start a YouTube channel and make it big, but the competition is high. YouTube is currently the second most popular social media site, with over 1.8 billion active users each month. It's no wonder that live streaming on YouTube has become a popular way to connect with your audience and show off your talents.
As a YouTuber, it is important to be mindful of what you post and how you post it. There are many things that go into making a successful live stream on YouTube, so here are some tips and tricks to help you get started.
1. Know your audience:
It's important to know who your audience is so that you can tailor your content accordingly. If you're not sure what kind of content they like or want to see, then do some research on them beforehand. This will help ensure that your live stream will be successful because people will enjoy watching it and share it with their friends afterwards.
2. Engage with your Youtube Audience by using chat
When people watched the first videos on Youtube, they couldn't chat with one another as it was a new technology. Nowadays, watching a video on Youtube has become a social event. People all over the world are engaging with one another through comments and chat rooms, and it's helping to shape the community that is YouTube. The more people use your chat, the more likely they’ll stay on. Offer rewards and incentives for them to sign up and stick around!
3. Make a video thumbnail
A thumbnail can make or break a video. It's the first thing a viewer sees, so it greatly impacts whether they will watch the video or not.
- Make a thumbnail that is eye-catching and relates to the content in the video
- Keep thumbnails in a standard format- 480px x 360px for most videos, 640px x 480px for portrait videos
- Use bright colors or images that are eye-catching
4. Have a consistent streaming schedule
If you want to build up a following on YouTube, it's crucial to have a scheduled streaming schedule. You can post during the evenings or at night to accommodate for viewers in different time zones. The best way to do this is to set up your webcam and record yourself right at the same time every day.
5. Create a memorable brand and promote yourself
YouTube is a powerful platform and if you want to take advantage of the viewership it offers, you need to create a memorable brand and promote yourself. There are a tons of ways to make money from YouTube and one of the best is through your own brand. Creating your own brand on YouTube is an excellent way to set yourself apart from the competition. When you make a logo and colors for streaming on YouTube, you need to keep in mind your audience and style.
BONUS TIP: Make sure your audio and video are top-notch.
In the era of the internet, video content is all the rage. This has made it more important than ever to ensure that your stream is high quality. Poor quality videos can result in a bad user experience and even worse, affect your ranking on search engines like Google or YouTube.
Below are some recommendations on which streaming products you should use as a starter:
The Logitech C920 webcam provides 1080p video, stereo sound, and autofocus. It can be used with Windows or Mac computers.
Yeti Blue Nano
The Blue Yeti Nano microphone has multiple pattern modes and sound settings, as well as a mute button to remove background noise.
Audio-Technica ATH-M20X Professional Studio Monitor Headphones are a great choice for people on a budget. They have a 35mm drive, an impedance of 38 Ohms, and a frequency response of 20Hz-20kHz.